WooCommerce development and ROI-based PPC from a single source

Online store development, custom plugins and profit-optimized ad management — we measure everything based on your real margin, not in clicks.

10+
years of e-commerce experience
400K+
ad budget managed / year
150K+
orders generated from ads
100+
campaigns launched and optimized
Services

How we help your online store grow

Two areas, one mindset: every decision driven by data and real returns.

⚙️

WooCommerce development

Custom plugins, complete online store builds, integrations and ongoing maintenance — with more than 10 years of WordPress / WooCommerce experience.

  • Custom plugin and feature development
  • Complete online store builds from scratch
  • Invoicing, ERP and payment gateway integrations
  • Maintenance and speed optimization

Details about development →

📈

PPC campaign management

Google Ads and Meta campaigns for online stores — we measure success by your real margin, not in clicks and not in promises.

  • Google Ads and Meta ad management
  • Accurate conversion tracking setup
  • Margin-based ROI calculation
  • Daily, hands-on optimization

Details about PPC →

Our own products

Tools we built for online stores

We don’t just give advice — we develop our own WordPress plugins that live online stores use day in, day out.

Pricing

Price Fighter — dynamic pricing

Automated pricing for WooCommerce based on competitor monitoring and stock data. With Árukereső and Google Merchant Center integration and per-product margin targets.

  • Competitor price monitoring
  • Dynamic pricing based on stock and sales volume
  • Free version up to 50 products

Discover Price Fighter →

Payment solution

Viva.com payment gateway + fee calculator

A Viva.com online card payment gateway integration for WooCommerce, and a free calculator that lets you work out in minutes how much you’d save compared to your current provider.

  • WooCommerce payment gateway plugin
  • Fee calculator and provider comparison
  • Tiered, volume-based pricing

Try the fee calculator →

Why Summa?

A small team, direct contact, measurable results

🎯

A margin-based mindset

Clicks don’t pay your bills — margin does. Behind every recommendation we make is a real return calculation: if the math doesn’t add up, we’ll tell you.

🤝

Directly with the specialist

No chain of project managers: you talk to the person who manages your campaigns and writes your code. Fast answers, deep business understanding.

🛠️

Developer and advertiser in one

A rare combination: we understand both the technical side of your online store and the advertising platforms — so the two really work together.

Let’s talk about your project

Tell us how we can help — development, PPC or both. We reply within 24 hours on business days.

Get in touch →